Merchandising

Assortment planning

It involves market study, development and optimization of assortment mix to maximize revenue potential

Price optimization

Price optimization involves leveraging various sales data to define the right pricing and promotion strategies. We also develop AI models for dynamic pricing

Markdown optimization

Markdown analysis involves identifying markdown candidates and their price to maximize profitability over the lifecycle

Market basket analysis

It involves tracking and analyzing the baskets of all of its customers to identify cross sell opportunities

Logistics & Supply Chain

Procurement Optimization

Procurement optimization involves aggregating short-term product requirements, evaluating it and ordering the right quantity from the right vendor at a right price

Price optimization

It involves managing the movement of goods such that there is optimal utilization of warehouse space and efficient movement of goods as per their demand/supply

Distribution Optimization

It involves selecting the right source for delivery and optimization of routing of goods to retail stores to reduce costs and enhance service levels

Vendor Assessment

It involves developing vendor assessment scorecards based on various parameters like quality of products, return handling, credit period, delivery times etc.

Sales & Marketing

Customer Lifecycle Management

Analytics driven program to maximize customer value by managing their acquisition, purchase and retention

Marketing Mix Optimization

It involves optimizing advertising and promotions strategies to enhance revenues while arriving at the best distribution of cost

Promotion Strategy and Effectiveness

This entails understanding the needs for promotion, designing them and measuring its effectiveness to assess the return on investment

Web analytics

Web analytics involves analyzing the internet usage pattern and reporting to optimize web usage

Fraud & Risk Management

Customer Lifecycle Management

Develop and implement statistical models to identify and prevent transaction frauds

Out of stock analysis & management

Develop stock observation dashboards and implement triggers based on replacement cycles to avoid out of stock situations

Retail loss prevention

Data mining of POS data and analyzing trends in store inventory movements to identify losses resulting from employee theft and mitigate inventory padding

Return Rate Analysis

Develop models to understand product return rates and embed in vendor evaluation and product handling processes